Social Media – M. R. DANIELSON ADVERTISING https://mrdan.com Integrated Marketing & Design Tue, 27 Mar 2018 02:06:10 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 Analytics – Social Media Strategy https://mrdan.com/project/analytics-social-media-strategy-3/ Thu, 22 Mar 2018 16:55:58 +0000 http://mrdan.com/?post_type=dt_portfolio&p=2166 Social Media integrated with Content Analytics. Our agency developed and implemented a new-media strategy that applies matrix and statistics to our campaigns. This service we offer verifies and proves that advertising campaigns we develop for our clients work successfully. Men’s Inc. on-line publication is a dynamic environment controlled and monitored by the latest analytics.

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Getting Ziggy With It https://mrdan.com/project/getting-ziggy-with-it/ Thu, 22 Mar 2018 16:55:26 +0000 http://mrdan.com/?post_type=dt_portfolio&p=2163 Social Media – Getting Ziggy was a campaign created and used to help the Minnesota Vikings promote the need for a new stadium. This brand identified with the ownership and the star quarterback Brett Favre to help promote and create a viral move for fans to come aboard and support this endeavor. We helped create and image and product line that combined many novelty items as well as brand slogans. Our social media division ‘Cocoon’ produced an effective social campaign that included the integration of Facebook, Twitter, Google,U-tube, Linkedin, and a custom blog platform. These unique services allowed for visitors to sign up and sponsor this exciting movement in the social media environment. A custom website, print campaign, posters, graphics and music events were created to support the cause.

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HideaGrip https://mrdan.com/project/hideagrip-2/ Thu, 22 Mar 2018 16:54:50 +0000 http://mrdan.com/?post_type=dt_portfolio&p=2160 Web Site Design – Our agency designed, programmed and produced a custom consumer web site that presents the unique self stick product labels that keep purses and bags from falling off of users shoulders. The site is responsive with full color photographs that allow visitors to purchase the product on-line. A simple easy to use content management system was implemented and allows for easy updates and new PDF uploads. We also implemented SEO and hosting.

Packaging Design – Our creative team produced in-store marketing and layouts for the final product package design. The  designers created a new bold brand identity, vibrant corporate logo and all marketing slogans. The package design allows for stores to display the strips to customers in a dynamic and precise manner for easy to see purchasing. Our agency also created informative sales sheets that were sent out to various stores to get them to stock the product.

Social Media –  Our agency social media division ‘COCOON’ developed a fabulous on-line campaign where the links to the selected social venues created many likes and analytics to prove it. Our goal with the social media campaign is to drive our customers to the web through search engines using key words and phrases. One of our marketing goals is to sell our products on-line, but our true strategy is to get the product in the huge consumer chain stores.

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Metropolitan College of New York https://mrdan.com/project/metropolitan-college-of-new-york-6/ Thu, 22 Mar 2018 16:54:15 +0000 http://mrdan.com/?post_type=dt_portfolio&p=2158 Branding Strategy – Our agency sent a strategic team to New York City to learn and understand key details and selling points of this unique college located between Tribeca and SoHo. The creative director Michael Danielson initiated a comprehensive communication package that positioned this college with his  famous integrated marketing & design solutions. As one of the countries premier integrated firms, MCNY selected an agency that can encircle and deliver a complete advertising campaign from one resource. We offered them a fresh new brand that included print, web, social, broadcast and analytics.

Web Site Design – Our team designed, programmed and produced a web site that presents Metropolitan College of New York as a premier education center offering a wide array of classes to students and adults in NYC. The college has two locations, the the main campus in lower Manhattan and the extension campus in the Bronx. The website is responsive, dynamic and allows their students to access important information on classes and services. The site presents innovative sections for students to select their desired education options. Our creative team produced designs and layouts before programming the final site. A simple content management system was implemented and allows easy updates to the site.

Print Campaign – Our team of skilled designers created, produced and printed a variety of full color brochures, sales sheets, and corporate identity materials. Including updating the logo and marketing materials. This full color campaign was effective in presenting powerful visuals that showed the students various selling points and education solutions they offered. Full color photographs, graphics and written messages positioned MCNY as a city wide education leader.
Broadcast – The agencies skilled designers and videographers wrote and produced on-line videos that presented key class descriptions, courses and the unique attributes of the college surroundings and key personalities of the instructors.
Social Media – Our social media division, ‘Cocoon’ produced and integrated a new media strategy into the overall marketing campaign for the college that included student interaction. The campaign included the integration of such social platforms as Facebook, Linkedin, Twitter and Utube solutions.
Content Analytics – With a fully implemented integrated marketing and design strategy our agency needs to track and deliver performance statistics. The campaign success will be monitored and studied to deliver analytics that help us see what and how are solutions are performing.  We initiated SEO and hosting services that monitor and deliver objective content analytics results that will help us fine tune our future campaigns.
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The Chadder https://mrdan.com/project/the-chadder-4/ Thu, 22 Mar 2018 16:53:49 +0000 http://mrdan.com/?post_type=dt_portfolio&p=2155 Print Campaign & Social Media – Our agency designed a complete branding campaign that included social media, print, and the integration of all these elements into a cohesive marketing communications package. By working with our agency, ‘ The Chadder ‘ defined their mission and accomplished it by working with one resource, our agency. The unique selling point of our firm is that we can do the complete campaign in-house. The special talent is not seen  by other agencies and with our integrated marketing and design services we dressed this company into an effective and exciting brand. The use of one resource allows for the success of the entire campaign and creates a great form of advertising dressed in continuity and uniformity. We also introduced a complete integration of all social media that allowed us to review the analytics and success of out campaign.

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Purity Solutions https://mrdan.com/project/purity-solutions/ Thu, 22 Mar 2018 16:52:54 +0000 http://mrdan.com/?post_type=dt_portfolio&p=2152 Social Media – Purity Solutions was a campaign created and used to help promote a new and safe product line to churches and faiths delivering Holy Communion. This brand identified with the churches, spiritual leaders, the clergy, and the military deacons who needed a safe and reliable way to deliver communion. We helped create an image and product line that combined many brand slogans and marketing concepts. Our social media division ‘Cocoon’ produced an effective social campaign that included the integration of Facebook, Twitter, Google,U-tube, Linkedin, and a custom blog platform. These unique services allowed for prospective customers to sign up and promote this exciting new product delivery system in the social media environment. A custom website, print campaign, posters, graphics and videos were created and produced to sell their product on-line.

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